Had a factory explode just next to my city once. With everyone panicking, all connectivity (including calls and texts) was down in less than one hour. It was a while ago, but our infrastructure is more fragile than we imagine.

Tennessee whisky is not a marketing argument in Europe, you’re safe there.

The tall cans have more surface area. It does mean slightly more materials (but not that much because the can thickness is not uniform), but also more visibility in vending machines and stores. It’s a purely marketing decision.

It’s because your issues are everyone’s issues.

Arianespace is only building and operating launchers. Airbus is also the biggest satellite manufacturer in Europe. They’re in crisis right now, same as their direct European competitor Thales Alenia Space, due to Starlink destroying the traditional space Telecom market, of which they were leaders.